Motier, the new investment fund created by Guillaume Houzé, from the family that founded the Galeries Lafayette, carries the spirit animal of the Motier family: the dolphin. Drawn with merging lines, the symbol represents the growth in capital of the start-ups backed by the fund, and comes in both a monochromatic version and a playful multicolor variant. We designed the website and a wide set of physical tools to help Motier convey its values of modernity and approachability.